Keir Starmer, leader of the Labour Party and Prime Minister, has become a lightning rod for much of the UK press. While every political leader faces scrutiny, the hostility towards Starmer from certain quarters feels more pointed and often irrational. The reasons behind this journalistic disdain are multi faceted, rooted in a mix of his character, policy stance, and political context.
1. The “Boring” Label: Too Dull for the Drama-Hungry Press
One of the common critiques is that Starmer is simply not entertaining enough. After the chaotic years of Boris Johnson, who provided a steady stream of scandal, bluster, and headline friendly moments, Starmer is seen as almost too methodical. UK journalism thrives on excitement, drama, and clear-cut personalities. Starmer, with his lawyerly precision and preference for cautious, deliberate answers, often comes across as too measured. His refusal to play to the gallery – a strength to some – irritates a press that thrives on bold soundbites.
2. The “Flip-Flopper” Image: A Manufactured Narrative
Another frequent line of attack is Starmer’s supposed inconsistency. Journalists have repeatedly tried to cast him as a "flip flopper," particularly around Brexit. His earlier, more pro Remain stance during his time as shadow Brexit secretary has been weaponised against him, with some claiming that his shift towards accepting the current state of affairs makes him unreliable. This argument overlooks the complexities of navigating the post Brexit landscape and speaks more to the press’s desire for a clear, villainous narrative.
3. The ‘Teacher’s Pet’ Persona: Not “Authentic” Enough
There’s a certain British disdain for perceived self-righteousness, and Starmer’s clean cut, lawyerly demeanour doesn’t win him many fans in the tabloids. To them, he appears like the ultimate “teacher’s pet” too straight laced, too polished, and lacking the grit or charisma they often attribute to "authentic" leaders. Figures like Boris Johnson or Nigel Farage are seen as relatable or "authentic" despite their privileged backgrounds, but Starmer's careful nature frustrates a press that prefers leaders who wear their flaws more obviously.
4. Standing in Stark Contrast to Johnson
Starmer's very nature is the antithesis of Boris Johnson's persona, and this rubs many in the press the wrong way. Boris Johnson, with all his flamboyant, careless charm, made for a great journalistic subject. The sheer unpredictability and chaos of Johnson’s government kept the press hooked. Starmer, with his meticulousness, simply doesn’t fit this mould. His ability to expose holes in Tory policies, without delivering dramatic oration, leaves a lot of the tabloid press, particularly the right-leaning ones, frustrated.
5. Why Can’t Journos Deal with It?
Ultimately, the British press seems to have a problem with Starmer because he doesn’t fit neatly into the caricatures they’ve relied on for years. He’s neither a buffoon like Johnson nor an ideological firebrand like Corbyn. He operates in the grey areas of politics, areas where nuance and subtlety are required. This makes him harder to pin down, harder to mock, and harder to dismiss outright.
This inability to easily categorise Starmer irritates UK journos who prefer leaders to be clear cut "heroes" or "villains." Starmer’s refusal to play to the gallery, his careful and often understated approach, confounds a media landscape that thrives on conflict, sensationalism, and personalities larger than life.
The UK's tory shills' hostility towards Keir Starmer can be traced to his lack of spectacle, his nuanced policy shifts, and his stark contrast to more headline-grabbing politicians. As Starmer will rise in polls again, the media’s discomfort may only grow, particularly if Labour secures more victories, forcing journos to contend with a leader who doesn't fit their preferred mould.
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